
Do you desire this to be your reality?
- You have a clearly detailed action plan to guide you in making your business actually work for you. Knowing exactly what to do next.
- You have confidence in knowing who your ideal client is and how to speak to, find, and book them.
- You finally have the guts and finances to go full time in your business.
- You don't have to worry about making mistakes that cost you emotionally and financially.
- You are not overwhelmed by the unknown.
- You are confident in your following and understand you do not need to have thousands of social media followers to be successful.




Here's the problem I'm seeing in the wedding industry...
This is how you set out to tackle your wedding planning business:
- You download checklists and free apps in hopes that you are able to understand them, taking all business matters into your own hands without the proper guidance.
- You don't know what you don't know and you become inevitably "stuck", unsure of what to do next or how to streamline things.
- You assume that part of the "grind" in owning your own business is to do it all on your own, taking years to build a profitable business that works for you.
- You assume you save money by not investing in professional help and end up paying exponentially more "figuring it out".
Eventually, you feel so overwhelmed that it paralyzes you into not taking any action at all. Leaving the overwhelm to turn into stress, doubt, and a business that feels like a hamster-wheel never making progress...
But what if I told you that it doesn't have to be this way?


"I will admit, I was hesitant to spend money on myself. Especially when I felt like I didn’t have money to spend. Working with Becca set off an explosion of success within my business.
In the 90 days of her program:
-I know exactly who my ideal client is, how to speak to them and most importantly how to book them
-I am going full time with my business in August and leaving the 9-5.
-Gained the confidence to raise my prices and get paid what I deserve
Investing in yourself, in your business will pay off!!"
Cassidy Lloyd
@peaceandpineevents
"Looking at my giant wall calendars. I realized I have tripled the number of my bookings in the time (90 days) that we were together! I attribute so much of that to you! The way you helped me navigate the sales process was invaluable. Thanks to you I strongly feel I have built a solid foundation and developed a new-found confidence in my processes and approach to business. Thank you for all you’ve done for me and my growing business."
Christine Poletto
@thresholdevents

Hi! I'm Becca
I founded Wedding Planner Roadmap. I know exactly how it feels to attempt the impossible: create a wedding planning business from the ground up in a seemingly saturated and unpredictable market.
I have been an expert in wedding planning for over 10 years. I have repeatedly found myself unable to find a specific program designed to give aspiring or newly established wedding planners the exact tools they need to start or restructure their businesses with the right foot forward. So I was left to figure it out myself.
Our industry is not set up to equip these business owners with the guidance they need to build a business understanding who they are meant to serve, how to position themselves as the expert those clients need, and properly book, plan, and execute for their clients all in a manageable, streamlined way. It's sort of been a "well, we all had to figure it out on our own, their turn" mentality. YUCK.
I want to help and I truly, with every bone in my body, believe every single entrepreneur, regardless of experience, deserves a roadmap to success. And I know exactly what that roadmap looks like for wedding planners. Why keep that all to myself? There is undoubtedly more than enough business to go around, don't let anyone convince you otherwise.
I discovered that my true calling was to use what I learned, the good and the bad, over the course of building my own wedding planning business, Becca & Co., and pass that on. And furthermore, to pass it on in a hands on, digestible way.
...and so the Wedding Planner Roadmap was born!
You're probably wondering, who is WPR for??
I have found that my program works best for these three groups of people:
- Aspiring wedding planners with little experience wanting to fine-tune their wedding planning process in general while launching their own business.
- Experienced wedding planners looking to finally branch out on their own, work for themselves, and launch their own business.
- Established wedding planners who have already launched their own business (typically less than 3-5 years ago) who need to restructure or hone in on their target audience while taking their business to the next level.

Why should you choose me over the 100s of other wedding pro coaches?
- I’ll give you proven systems & structure to accomplish your goals every single week.
- I will walk you through my proven step-by-step method of discovering who you're meant to serve and how to find them.
- I teach you how to make your first sale without spending any money on ads.
- I support you with LIVE coaching interactions every week, as well as unlimited daily support.
- I am 100% results-driven. You get lifetime access to the material AND support.
- I’ll teach you how to develop a CEO mindset to overcome your mental blocks.
- I will help you prepare for the unknown.
- I care deeply for you and the success of your business, happiness, purpose, and the life you're building.
Let's walk through how your journey will start with Wedding Planner Roadmap
When you sign up to work with me, we’ll start off discussing your goals and where you're currently at in the process. From there, we will develop a plan to move you through the program's steps.
Foundation Step:
We'll first have a call to see if this is the right fit for you.
Step 1: Vision + Goal Setting
We'll dive deep into where you're currently at with your business. Then we'll break down your overall goals and vision in to action items, auditing how you spend your time so we can create room for you to achieve these goals.

Step 2: Identifying Your Ideal Client
You’ll learn who you should be serving (aka: your "ideal client") and why it is so important to speak directly into the heart and mind of that ideal client, and of course how to do that. All while positioning yourself as the expert they need.
Step 3: Crafting (or re-engineering) your packages
We'll get specific on building out your packages, what should be included, and reverse engineer your pricing for each one to ensure you are charging appropriately. I will teach you my pricing strategies that guarantee you the profit that you are needing so you can pay yourself a steady paycheck. (And leave that 9-5!)
Step 4: Content That Converts
This is where we'll take what we nail down in steps 1 - 3 and use it to create content that actually books you paying customers. We'll unpack the sales process that organically stems from that content to bring you a streamlined, predictable way of booking up your calendar with the clients you're best to serve. Oh, and that you LOVE!
Step 5: Sales Process
Here's where we will create a fluid process for both you and your ideal client that not only makes sense, but feels GREAT. Say BUH-bye to sleazy, boring, long-winded sales convos and hello to human connection between you and the ones you're here to help. All while hitting those booking goals!


Let's talk about your support
The Wedding Planner Roadmap is a 90-day, high touch coaching program that gives you hands on support to help you achieve your specific business goals in a way that allows you to streamline your process and show up as your best self to your ideal clients.
You will receive:
- A detailed curriculum that you will have access to for life
- 1x weekly group coaching call to ensure you're fully supported in your journey
- Access to Becca for 1:1 support via Slack to ask all of your intimate questions
- Group channel inside Slack for additional support and the benefits of a true community who is going through exactly what you are going through
- Access to a library of resources to help you deepen your knowledge of wedding planning, the industry, and business ownership
- Action-oriented worksheets and templates to supercharge your momentum moving forward
- NEW FEATURE: 9-11 Button for on demand, wedding day emergency support. You'll have direct access to Becca for help during wedding day emergencies that have you feeling in over your head.

Want to work together?
Click the button below to book a Discovery Call with me. On the call, I’ll get to know you, ask some questions about your business journey, and learn about your goals.
At the end of our call, 1 of 2 things will happen: You’ll either be a perfect fit, and I will extend an invitation to work with me as one of my clients.
Or, if it's not a good fit, that’s totally okay too. There won’t be any hard feelings and NO obligations on your part — I will suggest something else you can do to achieve your goals, and point you in the right direction.
Book My Discovery CallAction based guarantee:
If you complete WPR as fully intended meaning you attend every group coaching call, watch every module/training, take action where directed, utilize Slack to obtain more assistance, and still somehow do not sign a client by the end of your time inside WPR, we’ll coach you until you do. That's a promise.

Since WPR I have grown my team to a team of 5.
I made my money back with ONE booking!
I am two years into my business and was under charging. Becca helped me get my packages organized and worthy of a profitable price tag. The price for my services are backed up with quality, accountability and integrity in the packages. I’m now charging what I deserve to earn! I was selling myself short and by booking one wedding with my new price I’ve already made my investment back.
Becca is sooo sincere in her coaching and cheering me on personally and inside my business. I never ONCE felt like an inconvenience with my questions or as she reviewed my work. I felt like a priority and I felt like she took time to know me and my brand. From that, she was able to push me in the direction she could see I needed to go! She is quality and WPR is a quality program. I now have an amazing community of wedding planning friends that still chat, offer clients if we aren’t available, & lean on each other it’s problems & trials come up. WPR IS 10000% WORTH IT!
Alexis Johnson
@alexisjohnsonevents

SH*T IS POPPING OFF! I sent off 4 contracts for this year and 2 contracts for next year, all this week. ABUNDANCE!
Don’t get me wrong, I’m so excited about the sales. But on the other hand there are so many other things that just fell into place after our talks about making the big move out of my job and into a position that will help me get to where I wanted the business to be. My marriage is even in a better space because I’m in a better space.